In recent years, the ‘guest blog’, even for romance book bloggers, has become a powerful and often free tool to promote books. Contacting niche Romance bloggers is something you can do to promote your book, in addition to your other marketing ideas.
What are romance book bloggers niche site?
Niche bloggers are sites that cater to specific aspects of your audience, and some of them might not just focus on your exact genre. For example, if you have written a Romance novel based in a certain city, you may also find non-Romance bloggers in that city who would like to write about your book. If travel is a strong theme in your Romance book, perhaps contact a travel blogger, and so on. Of course, contacting Romance bloggers in the first instance is very important too!
Politely introduce yourself and your book and ask if they would be interested in a copy to review. Mention you would be happy to be invited to an interview or to submit an article for their blog. You will soon find yourself active in these niche communities, where the word of your book will spread quickly! Perhaps even look at getting interviewed for a Podcast in a similar way.
You will appeal to the influential and popular bloggers by giving them something of value. Instead of only asking these bloggers for feedback, perhaps think about contacting them with your own ideas for a guest posts. By offering the most popular bloggers a guest post, you give them something valuable (high quality content) instead of asking for a service (asking them to review your book). It is far more likely that a positive response will be received if more than just their attention and time is in play. This also helps build long-term relationships with influential people, which can be beneficial for future promotions.
How to get started with guest posting
Introduce yourself to targeted and passionate writing communities. As an author, your main task is to convey your message to the right people, i.e. those who are interested in what you have to say and are ready to buy your book. When you post a guest post on a popular site, a very committed group of community members will read your blog, and this could lead to a significant increase in readership and sales.
This can also help to increase your book sales directly, because the purchase just requires a click on the guest site. Gone are the days when a potential buyer of your book would see a review in a magazine or newspaper, then had to write down your name and remember to go online, look for your information and buy your book! With guest blogging, your e-book sales page is just one click away, so your potential reader can buy your book on the spot.
The best bloggers will be very candid, and they will write honestly about what they liked and what they didn’t like about your book. Their reviews are always honest and truthful. They may prefer not to review books that they did not like in general. If they see their role as reviewers and bloggers as positive rather than negative, they may only want to talk about the books they loved/liked.
Here are our top five tips for connecting with these reviewers:
- Visit their website, carefully read their book submission policies and follow these to the letter.
- Make sure that your book is suitable for their specific site and type of blog
- Include a short cover letter that shows you really understand their blog’s focus and how your book fits into their blog.
- Follow them on Facebook and Twitter, and like, share and comment in a useful way
- Give them space and allow them sufficient time to work with you and your submission!
Our list of the Top 5 Romance Book bloggers:
URL: http://indiereader.com/
REVIEWS SELF-PUBLISHED? Yes- reputable paid review service
MAIN WRITER: Various
TYPE: Online Review Site
WHAT THEY COVER: All genre fiction–Romance is a big portion of the reviews/features. Note: these are paid reviews, but very influential.
URL: http://romancenovelsforfeminists.blogspot.com/
REVIEWS SELF-PUBLISHED? Yes – when professionally edited
MAIN WRITER: Jackie C. Horne
WHAT THEY COVER: All subgenres of romance, including contemporary, historical, fantasy of all stripes, science fiction, young adult, new adult, and erotica.
GUIDELINES: http://romancenovelsforfeminists.blogspot.com/p/rnff-submission-guidelines.html
Twitter account https://twitter.com/RNFF65
URL: http://smartbitchestrashybooks.com/
REVIEWS SELF-PUBLISHED? Yes
MAIN WRITER: Group of reviewers
WHAT THEY COVER: All romance, with a smart attitude
FREQUENCY 4 posts / day
Facebook fans 25.6K ⋅ Twitter followers 43.7K ⋅ Instagram Followers 7K
URL: http://fictionvixen.com/
REVIEWS SELF-PUBLISHED? Yes
ABOUT BLOG Readers who also love to write. Always looking for new books, new authors and of course Free Stuff! There is nothing better than finding a great new book by a new author.
MAIN WRITER: Group of reviewers
WHAT THEY COVER: Romance novels including: paranormal, historical, contemporary, urban fantasy, and GLBT.
Frequency 6 posts / month
Twitter followers 6.5K ⋅
URL: https://natashaisabookjunkie.com/review-requests/
REVIEWS SELF-PUBLISHED? Yes
MAIN WRITER: Natasha
WHAT THEY COVER: All romance
ABOUT BLOG Natasha is a seeker of happily-ever-afters, feeding her imagination and seeking solace in great books. She reads and reviews romance novels.
FREQUENCY 1 post / day
Facebook fans 43K ⋅ Twitter followers 21.3K ⋅ Instagram Followers 16.1K ⋅
BONUS:
Doing blogger outreach and want to connect with new influencers in niche markets? Feedspot media database has over 100K Influential Bloggers in 1500 niche categories. Email the type of bloggers you want to reach out for your marketing campaign at https://blog.feedspot.com/
